The packaging value chain is complex and all industry stakeholders, including you, have to take responsibility in order to contribute sustainably. Various packaging mediums, including most plastics, are arguably here to stay, for good reason but a shift in attitude and behaviours toward recycling is paramount in achieving a circular economy.
A good waste management system has a strong focus on separating at source (yes, that is you, consumer) and a fair level of knowledge and awareness amongst all stakeholders. Let’s turn our focus to understanding how each individual can support the solution:
Yes, we know roles will be unclear at times, legislation won’t be perfect, infrastructure will take time to develop and greenwashing exists but, in conclusion, ask yourself this vital question: If packaging producers are being held to high standards by society, what is society (AKA: you) doing to play your part in achieving smarter, sustainable solutions?