Marketing News South Africa

NSAA- a guide to New South Africa Acronyms

Just launched is New South Africa Acronyms, a pocket-sized reference directory that simply and practically lists from A to Z every identified English acronym used in today's South African - and international - business language today, and has a full descriptive for each acronym.

Researched, compiled and written by Letepe Maisela, author of of the South African business book Survival in the Corporate Jungle and novel The Empowered Native, and a businessman and management consultant who has been directly involved with the transformation of SA business, this compendium of acronyms is intended to help you to navigate your way within SA's contemporary corporate and government milieu.

The book is presented with a tongue-in-cheek sense of humour, illustrated with cartoons and comical captions that give the acronyms context and relevance.

New South Africa Acronyms retails for R40 and is available at most bookstores and newsagents countrywide.

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